SWOT analysis activity
Drag and drop the following characteristics of Australian cable TV provider Foxtel's business and environment into the correct area of the SWOT analysis diagram. Please note that you will only be scored on your first attempt.
Pay TV business model
Few direct competitors
100+ specialist channels
Current lack of local program content
Increasing financial stress for families
Government anti-siphoning rules
Boom in international TV content
Affordability of home theatre technology
Popularity of niche sports such as Ultimate Fighting
Australians' ongoing passion for DVDs
Strong brand image
Perceived as non-essential service
Strengths
Weaknesses
Opportunities
Threats