Management

Schermerhorn · Davidson · Poole · Simon · Woods · Chau

// Managerial power and influence

Referent power

Referent power is the ability to influence through identification. It is the capacity to influence the behaviour of other people because they admire you and want to identify positively with you. Reference is a power derived from charisma or interpersonal attractiveness. It is developed and maintained through good interpersonal relations that encourage the admiration and respect of others. When a manager uses referent power, the implied message is, ‘You should do what I want in order to maintain a positive self-defined relationship with me’.

Page 8 of 10